Camille Roistacher

LOS ANGELES, USA // WYllOW was founded by Camille Roistacher who grew up in Pasadena and knew early in her career that her future was in cannabis. Today she serves as CEO of WYllOW guiding the brand growth from a pandemic startup to a multi-faceted cannabis business that produces premium products and a first-of-its-kind immersive dispensary experience.

Camille’s perspective as a bi-cultural woman of color, wife and mother informs her approach to entrepreneurship. Camille is highly regarded for vertical integration, managing high-performance teams composed of people who are invested in uplifting communities often sidelined or minimized in the cannabis industry.